Monday, December 3, 2018

ISA #3: Tattoo Shop Billboard

You are designing a billboard for a local tattoo shop: Hamilton Tattoo Parlour

The billboard is promoting a $100 gift certificate as a Christmas gift idea.

The headline "Christmas Decorations" must be included in your design, along with the name of the shop, their logo, their address, phone number and website URL.

Your design must include all or part of the face, figure and hands. Also consider what kind of decorative elements you can incorporate that suggest "Christmas". Last year the theme was 'Hennah Tattoo Salons' so these examples are not exactly the same as what you'll be doing (these students weren't required to show the figure - just face and hands)but you may still find these helpful:



Important: Remember that you are designing a billboard, a horizontal rectangle that is not the same proportion as your sketchbook page, so you cannot just come in one inch from the edge of the page when you sketch the image area. Google "billboard templates" and look at the typical shapes of billboards and choose one that looks like most billboards we see around Hamilton. Some of the examples above were not billboard-proportioned and subsequently lost marks.


There will be three pages of sketches to complete...

1.) A page of brainstorming sketches (goes in the Week Fourteen Sketchbook dropbox, file name: LPeng_ISA03_Brainstorms.jpg*).

2.) A page of four thumbnail sketches (goes in the ISA #3 dropbox, file name: LPeng_ISA03_Thumbnails.jpg*).

2.) A full page comprehensive sketch (goes in the ISA #3 dropbox, file name: LPeng_ISA03_Comp.jpg*).

*Substitute your name for mine in the file name)

All three pages are due in their correct dropbox at what would be the end of our regular class time during Week Fourteen (Exam Week).

We will not be meeting in class during Exam Week.

Creativity is key to getting a high mark. Think creatively about your billboard concept! To inspire you, here are a few examples of designs that use hands and faces in very creative and unexpected ways:





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